Never believe that the product or service you’re selling is unnecessary. Remember, there’s no such thing as an economy that can’t handle what you’re selling. If you allow yourself to believe that your product or service doesn’t fit today’s economy, you’ve already defeated yourself. Be pro-active and take your message to the marketplace. Don’t sit and wait for people to come to you. In an economy that doesn’t seem to “work”, what we really have is salespeople who don’t work. Get the message? Your sales will never increase if you allow yourself to believe there are things out there beyond your control that will negatively impact them. You, and you alone, are the greatest influence on your sales.