by chris | Jun 2, 2015 | Sales Process, Sales Prospecting
One of the most frequent questions I get from people at all levels is whether or not social media is an effective way to prospect. My response to the question varies based on the type of prospect you’re trying to reach. Recently, I was asked to participate in a...
by chris | May 8, 2015 | Sales Process, Sales Prospecting
Social selling is a process and it is a means to an end. Social selling in and of itself is not the end. It’s important to remember this. Never think for a moment you will be able to achieve 100% of your success solely due to embracing social selling. Below are...
by chris | Apr 2, 2015 | Sales Process
I’m tired of people saying how social selling is the only way to develop prospects. Does social selling work as a way to develop prospects? Yes, but developing a prospect is not the same thing as selling to the prospect. Here is my issue… Social selling...
by chris | Aug 23, 2014 | Sales Leadership
Do you think your personal social media accounts have no impact on your sales career? Guess again. Customers are using the internet more and more to decide who they want to do business with. And they aren’t just researching companies. They are...
by chris | Aug 16, 2014 | Sales Leadership, Sales Process, Sales Prospecting
Are you using social media the right way in your sales process? Unfortunately, many salespeople are not! I meet too many salespeople who spend too much time trying to communicate with prospects and customers through social media — when they really need...
