by chris | May 6, 2015 | Profit Maximizing Price, Sales Process
Yes, there are some rules of pricing, particularly if you are taking a price increase. You know you have to increase prices with a customer. If you do it correctly, you’ll protect your profit and continue to provide the customer the value they want....
by chris | Apr 22, 2015 | Profit Maximizing Price, Sales Process
When we attempt to close the sale before getting answers to six vital questions, we will rarely come close to getting maximum price. In fact, I urge you to look at these questions as your 6 steps toward maximum price! 1. Do you know 3 of the customer’s...
by chris | Apr 21, 2015 | Profit Maximizing Price
“Cost-Plus” pricing is a common approach used by many businesses. It’s one that many financial people will argue is the right approach to ensure costs are covered. Approach is you start with your costs and then add on what you feel is an appropriate level of...
by chris | Apr 18, 2015 | Profit Maximizing Price, Sales Process
If you want to feel confident in your price, you have to be willing to walk away. As I have often said, sometimes the most profitable business you get is the business you don’t get. You have to be willing to stand firm in your price and value proposition....
by chris | Apr 7, 2015 | Profit Maximizing Price
I’m amazed at the number of times I get asked this question. I’m at the point where I want to respond by saying, “I don’t answer stupid questions.” Come on! What do you think? The answer is no! You are not “selling” if what the customer is getting...