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Although necessary for long-term success, cold-calling is not a favorite of many salespeople. In his article, “14 Steps to Successful Cold-Calling”, Mark Hunter teaches the skills and disciplines necessary to make this task lead to greater success for your business.  This popular article has been reprinted in numerous magazines and on many websites. You can access it in its entirety by clicking on the following link.

14 Steps to Successful Cold-Calling