Too many salespeople and sales managers are “asking” a customer for a price increase.
This is the wrong approach! You need to confidently tell the customer you are taking a price increase. This isn’t about arrogance. It’s about confidence and protecting your profits.
If telling a customer you’re taking a price increase seems difficult, then trust me on this… you can learn these skills. Telling is better than asking when it comes to price.
To understand this better, check out the below video:
Copyright 2013, Mark Hunter “The Sales Hunter.” Sales Motivation Blog.
