If you know much about me, you know I’m not a big fan of discounting.  I rarely think it should be done.

BUT, I know that sometimes it has to be done.  If you find yourself having to discount, you MUST pair it with a reduction in service.

If that sounds crazy, check out the below video to see exactly what I mean.

How to discount correctly:

Copyright 2013, Mark Hunter “The Sales Hunter.” Sales Motivation Blog. 

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