Keep your level of sales motivation high by ignoring the economy. I’m personally tired of hearing people tell how the bad economy is impacting their sales and they can’t close any sales because of it. I think that’s garbage!
Forget the economy and go out and sell! The economy may be trending down, but unless you have 100% of the sales in your segment, there’s no reason for you to allow the economy to impact you. The economy might be falling, but that doesn’t mean people aren’t buying. It only means some people are buying less. Thus, your business is not going to be impacted unless you have 100% of it in your industry or you fail to ensure your pipeline remains strong.
In my own business, I’ve seen several deals not materialize and I know, without a doubt, it’s due to the economy. However, my sales remain at record levels only because I’ve worked to grow my pipeline, allowing me to always have other deals I can immediately go after.
Don’t allow the economy to be an excuse for you. Rather, use the weird economy to jump start your sales process by focusing on ensuring you have a strong pipeline.
2 Responses
Bravo. I’m so tired of all the sales people and especially the sales trainers talking about how bad the economy is.
80% of the success you have in sales is directly related to what’s going on between your ears.
So go on a 90 day news diet and go out and sell, sell, sell.
Well said Mark! Too many businesses are getting bogged down with the anchor of “recession’ around their neck and as a result, their focus has gone astray. Sales is the ignition, the firestarter, the driving force of business and economy – without it we merely barter. I totally agree with your closing remarks … “use the weird economy to jump start your sales process by focusing on ensuring you have a strong pipeline”.
May everyday be a fantastic selling day!
Gregory Stewart
CEO
http://www.thesalescommunity.com