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How you respond to a customer’s objection is absolutely vital to not only overcoming the objection, but also to maximizing the price you will ultimately get.

Sales is about keenly focusing on the customer’s desired outcome and leveraging that.  And this becomes essential when the customer starts raising objections.

You can develop skills that will equip you to respond to objections with confidence.

Check out the video to see what I mean:

Copyright 2015, Mark Hunter “The Sales Hunter.” Sales Motivation Blog. Mark Hunter is the author of High-Profit Selling: Win the Sale Without Compromising on Price.

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