What does your sales plan look like for 2013?

Is it tactically focused with a series of objectives you need to accomplish?  If it is, that’s fine…but is it also focused toward sales leadership in how you will meet your objectives?

What I find is far too many sales plans do not have built into them any process for sales leadership.

By this I mean…

  • Do you have goals established for new relationships you want to build?
  • How much time do you intend to spend working in helping your customers achieving their objectives and in jointly exploring opportunities to grow the business?
  • What is your plan for personal and professional growth?
  • What is your plan for helping those around you achieve a higher level of success? 

I could go on and on but you get the idea.

Too many annual sales plans are a series of number built around a matrix that comes down to achieving a tight set of objectives.

I’m all for that because I believe a key part of leadership is being able to set goals and having an accurate means to measure them.   However, I’m just as earnest in my belief that sales leadership goes much further and it has to do with the intellectual growth of you and those around you.

It’s through your intellectual growth that real growth occurs.

It doesn’t matter what your sales position is.You might be just starting out as a front-line salesperson. Regardless of your position, you still need to develop a set of sales leadership goals for 2013.   The sales profession continues to evolve and those who fail to become sales leaders are not going to be in sales for long.

Sales is about helping those around you see and accomplish what they didn’t think was possible.  The only way to help people do this is if you’re doing the same thing.

Make 2013 your year for taking your sales leadership to the next level.

Copyright 2012, Mark Hunter “The Sales Hunter.” Sales Motivation Blog.

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