Getting Past the Gatekeeper and to the CEO

 

Your goal is to meet with the CEO, but you can’t get to them.

The gatekeeper is blocking you.

Here are 4 things you can do to get past the meeting with the CEO:

Send an email Saturday at 6 AM.

If you know the email of the CEO, send them an email at 6 AM on a Saturday morning.

CEOs and other senior level people don’t take time off. They work 24/7. Only difference is how and what they’re thinking about.

Many CEOs use Saturdays as their time to clean up email, think about the business and process bigger items they don’t have time to do during the week.

 

 

Sending them an email at 6 AM can many times garner a response.

Key is in making sure the email has information they will see of value. Tt’s not the time to say how wonderful you are. Make sure the email contains information they will value.

If they respond, great! Just be sure you respond back to them Saturday morning. If you don’t respond back, they will quickly see you as nothing more than a lazy person who takes weekends off.

Call at 57 minutes after the hour to 3 minutes into the hour.

Most meetings occur on the hour, and for many CEOs the day is nothing but one meeting after another. This means the one time they might be free is in between meetings.

Calling them at the top of the hour is many times the best way to reach them.  Yes, the gatekeeper may still be the one to answer, but you have a higher probability of reaching the CEO at this time.

Call during holiday weeks.

Gatekeepers many times are the ones who have been with the company the longest and thus have huge amounts of time off. People like this will many times be off just before or after a holiday, leaving the CEO to either answer their own phone or rely on voicemail.

Copyright 2015, Mark Hunter “The Sales Hunter.” Sales Motivation Blog. Mark Hunter is the author of High-Profit Selling: Win the Sale Without Compromising on Price.

Click on the below book cover for more info on boosting your profits!

High-Profit Selling

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