It doesn’t take long to realize that success in sales is impossible without success in relationships. Initiating and fostering authentic relationships cannot be underestimated. I say this not simply from a business approach, but more importantly from a life approach! Many salespeople discover that building and maintaining relationships with customers, clients and peers is often easier said than done.

Steve Gavatorta undertands the importance of “reaching out.” He has written a book titled “The Reach Out Approach.” Gavatorta has taken his extensive experience and insight and made it available to motivate salespeople and business leaders like yourself. I encourage you to find out more at http://www.gavatorta.com/reach-out-approach.htm.

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