Yes, salespeople tend to be very optimistic, and yes, salespeople also can tend to be dreamers — but are the dreams overpowering the selling?

Are you guilty of spending too much time dreaming about what will happen versus actually going out and making it happen?

Go ahead and dream. I feel it is one of the most important parts of the selling process.  You are convincing yourself to believe you will accomplish your goal.

In fact, if you’re going to dream, don’t waste your time dreaming small. If you are going to spend time dreaming, you might as well make those dreams BIG!

After you’ve had your BIG dream, it’s time to back it up with some selling action.  I’ve met far too many salespeople who are quick to dream about what they’re going to do and then just as quick to share their dream or vision with other people, but then wind up doing nothing about it.

Unfortunately, this is what I call the “junior high syndrome.”  Remember when you were in junior high or even in high school and you and your friends would spend hours talking about how great you were going to be one day?   Guess what? That day has come, so it’s time to either put up or shut up.  I’d prefer you put up rather than shutting up, and that means you have to make it happen.

Do yourself a favor and quit dreaming for a couple of weeks. Just put yourself in full gear and get out there and make it happen.   Put yourself in “sales blitz” mode.

I’ve found once a person buckles down and gets focused on selling and making it happen, they’ll spend less time dreaming.  It’s not that I want you to stop dreaming; it’s just that dreams really don’t put food on the table.

You put food on the table when you sell.

Next week, the choice is yours. Will you use your time to dream or use your time to sell?

Copyright 2012, Mark Hunter “The Sales Hunter.” Sales Motivation Blog.





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