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What Makes a Good Prospect

What Makes a Good Prospect

If you want a good prospect, you must know–what is it you’re looking for? Just like seeking a spouse, a car, or a new home, you should start by having an idea of what exactly you’re looking for. If you’re going to cultivate a relationship with this...
Prospecting and Avoiding the Cold Call

Prospecting and Avoiding the Cold Call

No one on either end of the phone line enjoys a cold call.  It doesn’t have to feel cold, and there are steps you can take to use the phone more successfully.  Put yourself in the prospect’s shoes.  Under what circumstances would you want to listen and engage with...
Email Phrases You SHOULD Use

Email Phrases You SHOULD Use

People want to buy from those they know, like, and trust. Likewise, your emails are much more likely to be successful if your prospect views you as a partner, and not a vendor.  How can I achieve that through the simple medium of email? Let’s explore phrases you can...

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