Have you ever looked at a coin? Sure, you have, and regardless of how you look at it, the coin’s value does not change. Every coin has two sides to it. They each have a head and a tail. Which side are you looking at? Now, you know what’s interesting? No...
What is your customer’s backstory? Everyone has one, and you need to take the time to listen to it. More than ever, salespeople are having tons of conversations, due to so many working from home. For some salespeople, this is no different but for others, and...
Do you know what your ICP is? Your ICP is your “ideal customer profile,” and it tells you which people you should spend time with. Your time is your most valuable resource. My new book, A Mind For Sales, talks about this issue. Because your time is so...
I am referring to actually seeing your customers, doing what I call CFT “customer facing time.” In sales, CFT is what matters. I talk a lot about this term in my new book, A Mind for Sales. Customer facing time is the amount of time you spend talking with...
Your customers are not bowling pins waiting to be knocked over, they are customers waiting for you to open up a relationship with them. Too often, salespeople see customers as nothing more than a barrier to blow through to earn their commission. This is the reason why...
A Mind for Sales: for salespeople feeling stressed out, burned out, and bummed out. If you’re a sales professional, this book is written just for you. Get your mind right and close more deals with this new business development book.
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