by chris | Jan 31, 2015 | Profit Maximizing Price
Have you ever walked away from a sale because the customer demanded a discount? Does that sound crazy? It’s not. Condition yourself to not give into demands for a discount. Say no and walk away from that sale. What you will find is that often the...
by chris | Jan 24, 2015 | Profit Maximizing Price, Sales Process
Have you come to believe you can only sell if you offer a discount? That’s crazy. You need to stop relying upon the discount. A better approach is a policy of NO discounting. What?! That’s right… make it a policy that you don’t offer a...
by chris | Jan 7, 2015 | Profit Maximizing Price, Sales Process
Why wait to raise your prices? Best time to do it is right now. It’s the beginning of the year, and the sooner you raise them, the more incremental cash flow you’ll be able to profit from this year. There’s no need to be gun-shy, thinking if you take an increase...
by chris | Jan 3, 2015 | Profit Maximizing Price
The customer will pay full price if they see the outcome. That starts with you! Yes, your confidence and competence are the starting point. Too many salespeople are flushing profit down the drain when they really could be MAXIMIZING profit. Check out this...
by chris | Jan 2, 2015 | Profit Maximizing Price, Sales Process
We all want to think we can raise our prices or minimally not have to discount our prices. Easiest way to do this is by narrowing your value proposition. You might say the way to get more is by offering less. You read that correct — offer the...