by chris | Aug 3, 2011 | Sales Process
If you are wondering what drives a CEO’s decision to buy, I can guarantee you it is expectation, not price. I should really be saying something like, “Why CEOs don’t buy anything.” That is the real tip. You see, CEOs don’t buy —...
by chris | Jun 9, 2011 | Sales Motivation, Sales Process, Sales Prospecting
It’s the meeting for which you’ve been waiting. Finally, you’ve been able to secure a meeting with the CEO of the company you know you can help. For the past year, you’ve been researching the company and developing relationships with as many...