by Mark Hunter | Dec 20, 2023 | Sales Process, Sales Prospecting
It’s much easier to get an existing customer to buy more than it is to get a new customer. If you’ve got customers that you don’t normally produce as much volume, or you just have a long sales cycle, land and expand is a strategy you need. What is...
by Mark Hunter | Jun 22, 2020 | Sales Mindset, Sales Motivation, Sales Process, Sales Prospecting
One thing I find in sales is that it’s really about relationships. It is all about understanding the person and both parties understanding each other. This begins with transparency. Are we being truly transparent with whom we come in contact? Video – Companies...
by Mark Hunter | Jun 17, 2020 | Sales Leadership, Sales Motivation, Sales Process, Sales Prospecting
 Referrals are a great way to build your business. However, do not look at referrals as the only way to grow your business. If you do, you will let go of a tremendous amount of potential opportunities. Referrals are just one leg of your prospecting process.  All 10...
by Mark Hunter | Feb 26, 2020 | Sales Mindset, Sales Process, Sales Prospecting
If business is a family, then marketing and sales are siblings forced to share the same bedroom. Both think the other one is always invading their space. Both blame the other for missing socks and having shoes that smell. Both think...
by Mark Hunter | Jan 13, 2020 | Sales Mindset, Sales Motivation
Trust is currency! Why would a customer want to do business with you if they first didn’t trust you? Unless you’re the only solution to their problem or your price is so cheap, there’s little chance they will buy from you. Trust is the foundation you build sales...