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4 Stories Great Salespeople Tell

4 Stories Great Salespeople Tell

As an experienced sales professional, no doubt you already tell a few stories. But how do you know you’re telling the right ones? Which stories are the most important that you should you be telling? That’s a question Paul Smith has thought a lot about. He first...

Book Review: The Challenger Sale

I recently read The Challenger Sale: Taking Control of the Customer Conversation by Matthew Dixon and Brent Adamson. In the book, the authors reveal the findings from their extensive studies regarding the sales process. More importantly, they blow up several of the...

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