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You first have to stop and ask yourself if there is a return on your investment for making cold calls. Is cold calling a viable way to get customers or is it merely an activity to occupy your time until some good prospects emerge out of thin air? What is surprising to me is very [...]
My telephone rang the other day, and on the other end was a voice telling me how I was at risk for something. The problem is that what the person was claiming was a “risk” for me was something I couldn’t care less about. Just another stupid telephone sales tactic that has not worked in [...]
The number one issue salespeople struggle with the most is sales prospecting. I get at least one call or email a day with a salesperson asking me to help them with this issue. Sales prospecting is not easy — I’ll admit it. It takes dedication and a process. The problem is far too many salespeople [...]
Recently I was on the phone with a director of sales and marketing for a service company. The conversation had to do with cold-calling and sales prospecting. The director of marketing had called me looking for strategies they could implement to gain new business that would not require cold-calling. Yes, I had some ideas for [...]
The biggest item on the “to do” list of most salespeople is finding good sales leads. Here’s a list of 7 sales prospecting ideas you can use right now: 1. Give away prospects to others. You heard me — give away prospects. What I mean by this is help other salespeople develop leads. When you [...]
