Category Archives: Blog

How Much Value Do You Personally Bring to Your Customers?

  Do you bring value? How do you know you bring value? Do your competitors bring more value than you? These aren’t flippant questions. They’re serious and they deserve some real thinking. Your customers are looking for value. They expect it not only from what they’re buying from you, but also from you.   If you […]

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VIDEO SALES TIP: Are You Freaked Out by NOT Discounting?

  Have you come to believe you can only sell if you offer a discount? That’s crazy.  You need to stop relying upon the discount. A better approach is a policy of NO discounting.  What?!  That’s right… make it a policy that you don’t offer a discount. You don’t need to be freaked out about […]

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